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Clean Creative (2002 - 2008)
What would it say about me if I weren't proud to highlight my own identity? Really, we're our own best representative and if we won't highlight our own media design, what does that say about our design work?
Here are different renditions of the Clean Creative identity over the years (the red one being the most current).
The first version (2002), my handwriting. Since CLean Creative was to be an ode to the natural, clean approach to design traditions, handwriting was the way to go.
Version 2 (2004). I felt that I wanted a bit of a more "modern with a futuristic twist" to the identity and I brought it in this direction.
Version 3 (2006). I implemented the "leaves" and started to adopt the "Hybrid Synergy Design" slogan, utilizing the ideas of nature and the natural into the image.
Version 4 (2007 - 2008). Keeping with the "leaves" iconography, I decided to change the color to an eye-catching red as I found that the greens were too difficult to distinguish sharply. I also chose to lay out a font that is very sharp and easily legible.
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